"Great trainers bond with the animal they are training first, and they learn what animal likes and what he does not like. In short, they get to know them, developing a relationship based on trust," says celebrity animal trainer Joel Silverman. In this entertaining and informative book, Mr. Silverman reminds us that humans are animals, too, and offers pearls of wisdom gained over 40 years of animal training-that the very same principles he uses with animals can increase your effectiveness as a parent, in school, and in the workplace.

Celebrity dog trainer Joel Silverman has trained animals for over four decades, with a career history of performing in iconic theme parks in Southern California. Joel hosted Animal Planet's GOOD DOG U from 1999-2009. He spent most of this time performing as a marine mammal trainer with dolphins, sea lions, and killer whales. As a Hollywood dog trainer, Joel trained dogs for feature films, commercials, and TV shows. He is best known as Dreyfuss' trainer from the top TV series Empty Nest, as was responsible for the animal training/coordination in the IAMS national commercials and print ads from 1997-2014. Joel was selected "Dog Trainer of the Year" at the Westminster Dog Show, Annual Show Dog of the Year Dinner in 2009. In 2017, he launched his Joel Silverman's Dog Trainer Certification Courses. With these courses, Joel travels to businesses across the nation, helping to implement basic and advanced dog training to existing classes.