What is a business?
Why do we need businesses?
Business is everywhere
Why set up a business?
Chapter 1: How to start a business
Do you want to start a business? Here are the basics you need to
get stuck in: think up business ides, testing them, sussing out
your competition, and raising the money you need to start.
Chapter 2: How to sell your stuff
Raring to go? Now you need to answer these questions: where should
your goods or services be on sale? How much should you charge? And
how do you persuade people to buy them?
Chapter 3: Keeping track of money
How do businesses make sure they spend less money than they make?
Why do you need to pay taxes? And why do some businesses fail?
Chapter 4: People in business
Here's where to find out who does what in business. Read about what
makes a good leader, how leaders get the best out of their
employees, and how businesses can affect consumers and
communities.
Chapter 5: Making a product
How do you make something that is high quality, without it costing
too much? How do businesses satisfy customers and protect the
environment at the same time?
Chapter 6: Growing the business
Bigger is better, isn't it? But how do you grow your business? And
can a business ever get too big?
Chapter 7: The bigger picture
All businesses are affected by the world around them. Find out
about the economy and interest rates and how they affect business.
Discover how governments support and control businesses, and the
impact of new technology.
What now?
Glossary
Index
Usborne Quicklinks
Acknowledgements
Lara has been learning how to grow a book since 2016, following a
degree in English and Italian at Oxford and teaching jobs in Italy
and Myanmar. From explaining how economics works, to inventing
boredom-busting activities, to telling a good dragon yarn, she's
enjoyed every minute of the job.
Rose grew up in Northumberland, studied Physiology at Oxford and
looked after orphaned orangutans for a bit. She worked in the
charity sector for ten years, writing about issues from renewable
energy, to the safety of workers in Bangladesh. For Usborne, she's
written books about engineering, business, computers and the
environment.
An infectiously energetic book, with plenty to set the next James
Dyson on the right path.
*The Telegraph*
With chapters on starting a business, selling your stuff, keeping
track of money, people in business, making a product, growing the
business and the bigger picture, youngsters will be inspired to get
creative and meditate on their own business ideas.
*Lancashire Evening Post*
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