Warehouse Stock Clearance Sale

Grab a bargain today!


Sign Up for Fishpond's Best Deals Delivered to You Every Day
Go
Reality Media
Augmented and Virtual Reality

Rating
Format
Hardback, 248 pages
Published
United States, 1 November 2021

How augmented reality and virtual reality are taking their places in contemporary media culture alongside film and television.

How augmented reality and virtual reality are taking their places in contemporary media culture alongside film and television.

T
This book positions augmented reality (AR) and virtual reality (VR) firmly in contemporary media culture. The authors view AR and VR not as the latest hyped technologies but as media-the latest in a series of what they term "reality media," taking their places alongside film and television. Reality media inserts a layer of media between us and our perception of the world; AR and VR do not replace reality but refashion a reality for us. Each reality medium mediates and remediates; each offers a new representation that we implicitly compare to our experience of the world in itself but also through other media.

The authors show that as forms of reality media emerge, they not only chart a future path for media culture, but also redefine media past. With AR and VR in mind, then, we can recognize their precursors in eighteenth-century panoramas and the Broadway lights of the 1930s. A digital version of Reality Media, available through the book's website, invites readers to visit a series of virtual rooms featuring interactivity, 3-D models, videos, images, and texts that explore the themes of the book.

Show more

Our Price
HK$280
Elsewhere
HK$292.00
Save HK$12.00 (4%)
Ships from USA Estimated delivery date: 16th Apr - 24th Apr from USA
Free Shipping Worldwide

Product Description

How augmented reality and virtual reality are taking their places in contemporary media culture alongside film and television.

How augmented reality and virtual reality are taking their places in contemporary media culture alongside film and television.

T
This book positions augmented reality (AR) and virtual reality (VR) firmly in contemporary media culture. The authors view AR and VR not as the latest hyped technologies but as media-the latest in a series of what they term "reality media," taking their places alongside film and television. Reality media inserts a layer of media between us and our perception of the world; AR and VR do not replace reality but refashion a reality for us. Each reality medium mediates and remediates; each offers a new representation that we implicitly compare to our experience of the world in itself but also through other media.

The authors show that as forms of reality media emerge, they not only chart a future path for media culture, but also redefine media past. With AR and VR in mind, then, we can recognize their precursors in eighteenth-century panoramas and the Broadway lights of the 1930s. A digital version of Reality Media, available through the book's website, invites readers to visit a series of virtual rooms featuring interactivity, 3-D models, videos, images, and texts that explore the themes of the book.

Show more
Product Details
EAN
9780262045124
ISBN
0262045125
Publisher
Other Information
Illustrated
Dimensions
23.2 x 15.4 x 2.4 centimeters (0.40 kg)

Table of Contents

Preface
Acknowledgments
Introduction
1 What Are Augmented Reality and Virtual Reality?
2 The History of Reality Media
3 3-D Graphics and the Construction of Visual Reality
4 Degrees of Freedom: Spatial Tracking and Sensing
5 Presence 
6 The Genres of AR and VR
7 The Myth of Total AR: Mirror Worlds and the AR Cloud
8 The Myth of Total AR: The Metaverse
9 Privacy, Public Space, and Reality Media
10 The Future 
References
Index

About the Author

Jay David Bolter is James and Mary Wesley Chair in New Media at the Georgia Institute of Technology, and Senior Professor in Computer Science and Media Technology at Malm University in Sweden. He is the author of The Digital Plenitude (MIT Press) and other books. Maria Engberg is Associate Professor in the Department of Computer Science and Media Technology at Malm University. Blair MacIntyre is Professor at Georgia Institute of Technology. MacIntyre and Bolter are codirectors of the Augmented Environments Lab at the Georgia Institute of Technology, where Engberg is Affiliate Researcher.

Show more
Review this Product
Ask a Question About this Product More...
 
Item ships from and is sold by Fishpond.com, Inc.

Back to top