In January 2021, a motley crew of retail traders on Reddit's r/wallstreetbets seemingly brought some of the biggest players on Wall Street to their knees. Their weapon was GameStop, a failing retailer whose shares briefly became the most-traded security on the planet and the subject of intense media coverage. The Revolution That Wasn't is the riveting story of how the meme stock squeeze unfolded, and of the real architects (and winners) of the GameStop rally. The surprising truth? What appeared to be a revolution that placed power back in the hands of everyday investors only tilted the odds further in the house's favour.
In January 2021, a motley crew of retail traders on Reddit's r/wallstreetbets seemingly brought some of the biggest players on Wall Street to their knees. Their weapon was GameStop, a failing retailer whose shares briefly became the most-traded security on the planet and the subject of intense media coverage. The Revolution That Wasn't is the riveting story of how the meme stock squeeze unfolded, and of the real architects (and winners) of the GameStop rally. The surprising truth? What appeared to be a revolution that placed power back in the hands of everyday investors only tilted the odds further in the house's favour.
Spencer Jakab is an award-winning financial journalist and a
former top-rated stock analyst at Credit Suisse. He edits the Wall
Street Journal’s “Heard on the Street” column and previously wrote
the daily investing column “Ahead of the Tape.” Prior to joining
the Journal he wrote for the "Lex" and "On Wall
Street" columns at Britain’s Financial Times. This is his
second book.
“A thrumming narrative… Anybody who buys and sells stocks, and
anyone who “invests” in anything old or new, should read this
book.”
--The LA Times
“Spencer Jakab, a columnist at the Wall Street Journal, unknots the
threads of this complex financial tale. His is a pacey and
comprehensive account that takes in the structural changes in
finance and the media that made the turmoil possible … the story is
deftly told. If the first draft of history was not quite on the
money, as Mr Jakab contends, his second go has set the record
straight.”
--The Economist
"Ever since the GameStop saga erupted into the headlines in the
winter of 2021, we’ve all been waiting for the definitive take.
Spencer Jakab’s book is it. No matter how much you think you
know about Wall Street, this book will surprise you, infuriate you
– and educate you."
--Bethany McLean, bestselling coauthor of The Smartest Guys in the
Room and All the Devils are Here
"Delightfully written illustrations of how “free” and gamified
trading has contributed to frenzied stock market activity with some
serious warnings about the dangers facing retail investors tempted
to join the wild party. The saga of GameStop and other meme stocks
is revealed with the skill of a thrilling whodunit. Jakab writes
with an anti-Midas touch. If he touched gold, he would bring it to
life."
--Burton G. Malkiel, author of A Random Walk Down Wall Street
"The Revolution That Wasn’t is a gripping account of the social
movement that took over the investing world in 2020. The heroes
here thought they were sticking it to the man, but became the man’s
stick. The story is told with warmth and humor, making financial
concepts accessible to a lay audience. You will be
entertained."
--Scott Galloway, Professor of Marketing at NYU Stern School of
Business, and New York Times bestselling author of The Four and
Post Corona
"An important look at how markets -- and people -- defy prediction
and occasionally lose their minds."
--Morgan Housel, bestselling author of The Psychology of Money
“Spencer Jakab's The Revolution That Wasn't is essential,
riveting reading if you want to understand the collision of long
and short-term factors that sparked the remarkable "meme stonk"
frenzy of 2021. Jakab adeptly skewers the popular but dangerously
wrong narrative of Reddit's David thumping Wall Street's
Goliath, and shows how the casino always wins in the end.
DeepF***ingRespect for an important book with lessons far more
durable than GameStop's stock market levitation.”
--Robin Wigglesworth, author of Trillions
“The real story of the GameStop short squeeze. Jakab
walks us through every twist and turn with nuanced insight and
sheds a clarifying light on the shifts happening in today’s retail
revolution.”
--Jaime Rogozinski, founder of Reddit's WallStreetBets
“A timely and hugely important book. Spencer Jakab is a top-drawer
journalist who understands this industry inside out. I can’t
recommend this book highly enough.”
--Robin Powell, journalist, author and editor of The Evidence-Based
Investor
"Like a great mystery novel, Spencer expertly weaves the story of
how things played out at different stages of this saga. It’s a
fascinating read!"
--Mel Lindauer, co-author, The Bogleheads’ Guide to Investing and
The Bogleheads’ Guide to Retirement Planning
“An unputdownable post-mortem of the freakiest tale of pandemic-age
finance – and of how investing became gamified. Jakab speaks with
the key characters and highlights the structural issues, deploys
the nihilistic “degen” jargon and recounts priceless anecdotes,
cutting through the narrative to tell us what really happened
during the GameStop short squeeze.”
--Gian M. Volpicelli, Senior Writer, Wired
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