AI and Data Engineering Solutions for Effective Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

AI and Data Engineering Solutions for Effective Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

HK$2,474 Elsewhere ~~HK$2,613.58~~ Save HK$139.58 (5%)

AI-Based Data Analytics (Applications for Business Management)

By Kiran Chaudhary, Mansaf Alam

AI-Based Data Analytics (Applications for Business Management)

By Kiran Chaudhary, Mansaf Alam

HK$600 Elsewhere ~~HK$830.57~~ Save HK$230.57 (28%)

Ai-Driven Value Management (How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Success)

By Craig Legrande, Venky Lakshminarayanan

Ai-Driven Value Management (How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Success)

By Craig Legrande, Venky Lakshminarayanan

HK$253 Elsewhere ~~HK$273.41~~ Save HK$20.41 (7%)

AI and Data Engineering Solutions for Effective Marketing

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

AI and Data Engineering Solutions for Effective Marketing

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

HK$3,231 Elsewhere ~~HK$3,464.52~~ Save HK$233.52 (7%)

Machine Learning and Generative AI for Marketing (Take your data-driven marketing strategies to the next level using Python)

By Yoon Hyup Hwang, Nicholas C. Burtch

Machine Learning and Generative AI for Marketing (Take your data-driven marketing strategies to the next level using Python)

By Yoon Hyup Hwang, Nicholas C. Burtch

HK$500

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

By Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

By Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif

HK$1,431

The New Rules of Marketing & PR (How to Use Content Marketing, Ai, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly)

By Scott, David Meerman

The New Rules of Marketing & PR (How to Use Content Marketing, Ai, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly)

By Scott, David Meerman

HK$247

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

HK$188 Elsewhere ~~HK$263.28~~ Save HK$75.28 (29%)

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

HK$759 Elsewhere ~~HK$1,164.97~~ Save HK$405.97 (35%)

Markets, Ethics, and Business Ethics

By Steven

Markets, Ethics, and Business Ethics

By Steven

HK$653 Elsewhere ~~HK$779.92~~ Save HK$126.92 (16%)

Markets, Ethics, and Business Ethics

By Steven

Markets, Ethics, and Business Ethics

By Steven

HK$1,170 Elsewhere ~~HK$1,468.87~~ Save HK$298.87 (20%)

Social Media Marketing (A Strategic Approach)

By Donald I. Barker, Melissa Barker, Nicholas F. Bormann

Social Media Marketing (A Strategic Approach)

By Donald I. Barker, Melissa Barker, Nicholas F. Bormann

HK$339

61

Social Media Marketing : A Strategic Approach

By Donald I., Mary

Social Media Marketing : A Strategic Approach

By Donald I., Mary

HK$579

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

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Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

HK$279 Elsewhere ~~HK$303.80~~ Save HK$24.80 (8%)

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

HK$900 Elsewhere ~~HK$1,367.57~~ Save HK$467.57 (34%)

Impact of Artificial Intelligence in Business and Society (Opportunities and Challenges (Routledge Studies in Innovation, Organizations and Technology))

By Francesco Paolo Appio, Davide La Torre, Francesca Lazzeri, Hatem Masri

Impact of Artificial Intelligence in Business and Society (Opportunities and Challenges (Routledge Studies in Innovation, Organizations and Technology))

By Francesco Paolo Appio, Davide La Torre, Francesca Lazzeri, Hatem Masri

HK$977 Elsewhere ~~HK$1,468.87~~ Save HK$491.87 (33%)

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

HK$318 Elsewhere ~~HK$364.58~~ Save HK$46.58 (13%)

Sustainability in Marketing Practice (Strategies for Industry 4.0)

By Subrata Chattopadhyay, Udit Chawla

Sustainability in Marketing Practice (Strategies for Industry 4.0)

By Subrata Chattopadhyay, Udit Chawla

HK$1,000 Elsewhere ~~HK$1,519.52~~ Save HK$519.52 (34%)

Digital Transformation in the Customer Experience

By Mohammed Majeed, Aryan Chaudhary, Raman Chadha

Digital Transformation in the Customer Experience

By Mohammed Majeed, Aryan Chaudhary, Raman Chadha

HK$1,200 Elsewhere ~~HK$1,823.43~~ Save HK$623.43 (34%)

Contemporary Business Research in the Islamic World (Proceedings of the 14th Global Islamic Marketing Conference, September 2023 (Springer Proceedings in Business and Economics))

By John Fraedrich, Marina Pirtskalava, Tornike Khoshtaria, Hasan Terzi

Contemporary Business Research in the Islamic World (Proceedings of the 14th Global Islamic Marketing Conference, September 2023 (Springer Proceedings in Business and Economics))

By John Fraedrich, Marina Pirtskalava, Tornike Khoshtaria, Hasan Terzi

HK$1,787

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