AI and Data Engineering Solutions for Effective Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

AI and Data Engineering Solutions for Effective Marketing (Advances in Marketing, Customer Relationship Management, and E-Services)

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

HK$2,440 Elsewhere ~~HK$2,650.71~~ Save HK$210.71 (8%)

AI-Based Data Analytics (Applications for Business Management)

By Kiran Chaudhary, Mansaf Alam

AI-Based Data Analytics (Applications for Business Management)

By Kiran Chaudhary, Mansaf Alam

HK$600 Elsewhere ~~HK$842.37~~ Save HK$242.37 (29%)

Ai-Driven Value Management (How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Success)

By Craig Legrande, Venky Lakshminarayanan

Ai-Driven Value Management (How AI Can Help Bridge the Gap Across the Enterprise to Achieve Customer Success)

By Craig Legrande, Venky Lakshminarayanan

HK$240 Elsewhere ~~HK$277.30~~ Save HK$37.30 (13%)

AI and Data Engineering Solutions for Effective Marketing

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

AI and Data Engineering Solutions for Effective Marketing

By Lhoussaine Alla, Aziz Hmioui, Badr Bentalha

HK$3,190 Elsewhere ~~HK$3,513.73~~ Save HK$323.73 (9%)

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

By Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif

Proceedings of the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014)

By Jaafar Pyeman, Wan Edura Wan Rashid, Azlina Hanif

HK$1,400

Machine Learning and Generative AI for Marketing (Take your data-driven marketing strategies to the next level using Python)

By Yoon Hyup Hwang, Nicholas C. Burtch

Machine Learning and Generative AI for Marketing (Take your data-driven marketing strategies to the next level using Python)

By Yoon Hyup Hwang, Nicholas C. Burtch

HK$494

The New Rules of Marketing & PR (How to Use Content Marketing, Ai, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly)

By Scott, David Meerman

The New Rules of Marketing & PR (How to Use Content Marketing, Ai, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly)

By Scott, David Meerman

HK$249

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

HK$173 Elsewhere ~~HK$267.02~~ Save HK$94.02 (35%)

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

Common Data Sense for Professionals (A Process-Oriented Approach for Data-Science Projects)

By Jugulum, Rajesh

HK$775 Elsewhere ~~HK$1,181.52~~ Save HK$406.52 (34%)

Markets, Ethics, and Business Ethics

By Steven

Markets, Ethics, and Business Ethics

By Steven

HK$660 Elsewhere ~~HK$791.00~~ Save HK$131.00 (17%)

Markets, Ethics, and Business Ethics

By Steven

Markets, Ethics, and Business Ethics

By Steven

HK$1,196 Elsewhere ~~HK$1,489.74~~ Save HK$293.74 (20%)

Social Media Marketing (A Strategic Approach)

By Donald I. Barker, Melissa Barker, Nicholas F. Bormann

Social Media Marketing (A Strategic Approach)

By Donald I. Barker, Melissa Barker, Nicholas F. Bormann

HK$340

61

Social Media Marketing : A Strategic Approach

By Donald I., Mary

Social Media Marketing : A Strategic Approach

By Donald I., Mary

HK$588

Impact of Artificial Intelligence in Business and Society (Opportunities and Challenges (Routledge Studies in Innovation, Organizations and Technology))

By Francesco Paolo Appio, Davide La Torre, Francesca Lazzeri, Hatem Masri

Impact of Artificial Intelligence in Business and Society (Opportunities and Challenges (Routledge Studies in Innovation, Organizations and Technology))

By Francesco Paolo Appio, Davide La Torre, Francesca Lazzeri, Hatem Masri

HK$999 Elsewhere ~~HK$1,489.74~~ Save HK$490.74 (33%)

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

HK$324 Elsewhere ~~HK$369.76~~ Save HK$45.76 (12%)

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

The New MBA Playbook (An Updated Skills Mix for the Future Business World)

By Bart Tkaczyk

HK$1,040 Elsewhere ~~HK$1,489.74~~ Save HK$449.74 (30%)

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

HK$283 Elsewhere ~~HK$308.12~~ Save HK$25.12 (8%)

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

Pricing Decoded (How Leading Pricing Practitioners Manage Price to Boost Profits)

By Danilo Zatta, Maciej Kraus

HK$933 Elsewhere ~~HK$1,387.00~~ Save HK$454.00 (33%)

Sustainability in Marketing Practice (Strategies for Industry 4.0)

By Subrata Chattopadhyay, Udit Chawla

Sustainability in Marketing Practice (Strategies for Industry 4.0)

By Subrata Chattopadhyay, Udit Chawla

HK$1,033 Elsewhere ~~HK$1,541.11~~ Save HK$508.11 (33%)

Digital Transformation in the Customer Experience

By Mohammed Majeed, Aryan Chaudhary, Raman Chadha

Digital Transformation in the Customer Experience

By Mohammed Majeed, Aryan Chaudhary, Raman Chadha

HK$1,251 Elsewhere ~~HK$1,849.33~~ Save HK$598.33 (32%)

Marketing and Sales Automation (Basics, Implementation, and Applications (Management for Professionals))

By Uwe Hannig, Uwe Seebacher

Marketing and Sales Automation (Basics, Implementation, and Applications (Management for Professionals))

By Uwe Hannig, Uwe Seebacher

HK$875

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